American Girl's 2017 Girl of the Year™ Inspires Girls To Find Their Creative Voices, Speak Out To Make A Difference8:46 PM
American Girl is ringing in the New Year with the debut of Gabriela McBride™, the company's new 2017 Girl of the Year™.
Gabriela's story will be told in a series of three books published by Scholastic and written by Teresa E. Harris.
To connect both boys and girls with Gabby's inspiring message, American Girl is partnering with Scholastic, the world's largest publisher and distributor of children's books and leader in comprehensive educational materials, to create and distribute Express Yourself, a custom curriculum program that teaches 3rd-5th grade students how to use poetry as a tool for self-expression.
Other Gabby-related initiatives being held throughout the year include the following:
- Gabriela Online Play: Girls can visit the Gabby-dedicated site at americangirl.com/girloftheyear for free book excerpts, videos, activities, wallpaper and e-cards, and much more.
- Gabriela Retail Events: On January 1, American Girl stores are hosting Gabriela's Debut Event, where girls will get a first look at her full product collection, plus enjoy in-store activities, colorful crafts, giveaways, and a fun photo opportunity. For more details on the in-store events, visit americangirl.com/stores.
To learn more about Gabriela and the Girl of the Year™ line, go to americangirl.com, Facebook at facebook.com/americangirl, Twitter at @american_girl, Pinterest at pinterest.com/agofficial, and American Girl's Instagram page at instagram.com/americangirlbrand. To request an American Girl catalogue, call 1-800-845-0005.