(Photo courtesy of Riot Games)
Written by Jesus Figueroa
@ThisFunktional of ThisFunktional.com
Riot Games, the game developer best known for “League of Legends,” names Shauna Spenley as president of Entertainment for its newly formed entertainment division.
"We're thrilled to bring Shauna on board to expand our IP to new mediums as League of Legends continues to evolve into much more than a game," sMarc Merrill, Co-Founder and Co-Chairman, Riot Games, said. "Riot has always aspired to be the most player focused company in the world, a mission that continues to drive us today as we expand to serve fans in new industries. Shauna's proven track record in creative development, product design, teambuilding, and marketing expertise will be essential in helping Riot fulfill its mission."
The newly formed entertainment division of riot games will develop and produce entertainment extensions based on its globally-recognized intellectual property.
"Players around the world have a deep connection to the stories and characters created by Riot Games. There are so many stories to be told, and we are eager to expand and bring new, authentic experiences to millions of fans around the world," Spenley, President of Entertainment at Riot Games, said. I strongly believe that the future of entertainment will land at the intersection of games, content and community engagement, and Riot is uniquely positioned to drive innovation through its creative approach to both in-game and out of game experiences.
Spenley joins Riot Games at a time when it is serving a growing global fanbase across games, entertainment, sports and more. Its music videos have been viewed over two billion times on YouTube, and its original songs have been streamed over one billion times on Spotify, counting over ten million monthly listeners. Its League of Legends 2020 World Championship esports competition saw record-setting viewership across multiple statistics. In total, over one billion hours of content was consumed around the world, and the final match reached a 23.04 million Average Minute Audience (AMA) and hit 45.95 million Peak Concurrent Users (PCU).
About Riot Games
Riot Games was founded in 2006 to develop, publish, and support the most player-focused games in the world. In 2009, Riot released its debut title, League of Legends, to worldwide acclaim. League has gone on to be the most-played PC game in the world and a key driver of the explosive growth of esports.
As League enters its second decade, Riot continues to evolve the game while delivering new experiences to players with Teamfight Tactics, Legends of Runeterra, VALORANT, League of Legends: Wild Rift, and multiple work-in-progress titles, while exploring the world of Runeterra through multimedia projects across music, comic books, TV, and more. Riot has also launched a publishing group, Riot Forge, to collaborate with third party developers on additional games set in the League universe. Forge's first title, Ruined King: A League of Legends Story, is a story-driven, turn based role-playing game (RPG) being developed by Airship Syndicate.
Founded by Brandon Beck and Marc Merrill and led by CEO Nicolo Laurent, Riot is headquartered in Los Angeles, California, and has 3,000 Rioters in 20+ offices worldwide.
